Started in 1981 with a vision to make four-wheeler affordable and reliable to Indian customers, Maruti Suzuki India Ltd (MSIL) has been able to achieve that in all these years. Before September, 2007, MSIL was known as Maruti Udyog Limited and with increase in Suzuki shares, the company was renamed. South Asia’s largest passenger car maker and among the world’s most trusted 200 brands, Maruti has come a long way and has become such a brand on which you can easily bank upon.

Beginning its journey with Maruti 800, the domestic auto major has sedans, MPVs, SUVs & premium sedan to its wide cars portfolio. It still rules Indian roads with its majestic range of cars and around 40 per cent of market share is a factual indication of the same. After the revolutionary Maruti 800, several car models like Maruti Omni, Maruti Zen, Maruti Gypsy and Maruti 1000 were able to able to impact the historic figures and biological hearts of the fellow countrymen. Walking hand-in-hand with the global market Maruti soon began to manufacture upmarket and trendier cars like the Maruti Swift, Maruti Swift Dzire, Maruti A-Star, Maruti Zen Estilo, Maruti Ritz and Maruti WagonR. and ofcourse the best selling car Maruti Alto.

Known to offer great fuel efficient cars at lucrative price, Maruti Suzuki has not only been able to sustain in the long run but also compete with the world’s leading car makers like Toyota, Hyundai, General Motors, etc. Company’s philosophy to provide consumers with maximum benefits in affordable price range has kept it afloat in the nail biting competition of survival.

Maruti’s journey can be summarized as:

• Revolutionary Maruti 800’s launch runs unchallenged for more than 2 decades.


• Hyundai’s Santro puts a dent in Maruti’s supremacy in hatchbacks in the late 90s.


• Maruti recovers with WagonR and Alto with the latter turning out to be the best selling car of the country.



• A niche segment of premium hatch is created with Swift while Maruti Swift Dzire challenges conventional sedans with its compact styling and affordable price.


• Maruti Kizashi lets the company down with poor response.


• Maruti launches Ertiga, another niche segment formed, and months of advance bookings hint on the incredible success that waits ahead.

Reliability, trustworthy and value for money are the words which naturally come while addressing Maruti Suzuki. Always keeping an eye on the future and designing customer friendly & purposeful vehicles, Maruti has lately introduced an LUV (Light Utility Vehicle) Maruti Ertiga which has months of advance bookings lined up and the people mover is almost certain to stamp its name in the record books with its incredible demand.