Audi Q3 recently made its entry into the market and took the nation by storm with its sizzling appeal and aura which is simply memorable. But if we believe that it is only SUV Q3 that is driving Indian citizens mad then we are mistaken because they have much more to explore as the most loved luxury auto brand Audi is betting big on its next offerings – the A3 and the Q2.
And with a new aim to beat the king BMW, Audi is aggressively planning to launch brilliant products for the country in the coming times. With so much aspirations and blooming response from customers, the German luxury auto giant hopes to head the industry by 2014.
The year 2012 for Audi is truly blessed with new refreshing products emerging out of the shell before their original schedule and exhibiting every bit of their exclusivity in a redefined manner.
Audi India Head, Mr. Michael Perschke commented that its new sedan A3 could come in by 2014 and as it will be assembled locally, the price of the new entry model will be even crispier because it will be positioned below the SUV Q3 in terms of price tag specifications. The ramp walk will be continued by another volume model from Audi the Q2 as it is anticipating a global launch in 2015.
Mr. Perschke further mentioned, “Indian luxury auto market is just like a marathon and to win the same you have to have a lot of stamina. We have a clear product plan till 2019, which takes into account most of our competition. And now after the Q3 launch, we will soon bring in the volume product A3 sedan.”