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11th Delhi Auto Expo Ends, Dwarka as Expected Future Venue

Posted by Carzy Team

The most anticipated auto show, the 11th Delhi Auto Expo has come to an end and expressing the verdict about the show in Delhi at Pragati Maidan, Mr. Kamal Nath, the Minister of Urban Development, congratulated the organizers CII, SIAM and ACMA on successfully holding the exhibition. Also he was very much pleased to confront the enhanced energy at the expo with increased number of visitors from 2006, with age bar falling every year. He further mentioned that the automobile sector is nation’s index of the economic health and with such an immense success of Auto Expo; we cannot even whisper that the sector is experiencing a downfall.

Mr. Nath also mentioned that in last few years, the country is rapidly progressing and it is adopting and adapting various global challenges. Also growing interest of young generation plus increased disposable income are the reasons behind the growth of the automobile sector. Speedily growing urbanization is a big challenge for the government and therefore it’s quite essential to develop a strong plan for the same. And for the same process, the ministry has asked all the cities with a population greater than 2 million to prepare DPRs for Metro rail.

 
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An Insight on 11th Delhi Auto Expo

Posted by Carzy Team

The 2012 Auto Expo in Delhi was a sure shot hit in terms of attracting crowd and confronting huge charms than the previous edition with more than expected visitors but when it comes to newer ideas or some very exclusive concept, it lacked a big deal.

Specifically for the Indian roads, the most anticipated four-wheeled small car RE60 from Bajaj was unveiled at the Expo 2012 but apart from that not many cars emerged out as attractive must see models as compared to last year’s auto show when the participants brought in many small vehicles with hybrid or electric engines and became the major part of every conversation. Basically, the 2012 Auto Expo did not turn up as lucrative as it was supposed to be, being the second largest auto expo in the world.

 
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11th Auto Expo 2012 Targeted Youth This Year

Posted by Carzy Team

The world’s second largest auto expo, which was held in Delhi commenced from 5th January 2012 with the theme – ‘mobility for all’, majorly underlining few important features such as safety, environment friendly fuels/vehicles, technological advancements and innovative designs. Another theme that sprouted up at the Auto Expo 2012 and was the theme for marketers as well was – ‘target the youth’. This time at the auto expo, the luxury carmakers from Mercedes to India’s most loved brand Maruti Suzuki, all seemed to cater the needs of new generation and were focusing on what youth requires today from automobile industry.

Today’s youth is quite smart and it deeply believes in networking features along with use of some smart features that can be directly browsed from the internet. Looking to target the youth, Mercedes launched its new initiative at the auto show called ‘mb inspired’. Also this time Mercedes’ theme was ‘mb feel it’ that basically attracted the young generation to come and experience the new launches from the largest luxury car manufacturer. For the same purpose, Mercedes also invited young inspirational people like Farhan Akhtar, Chetan Bhagat, Irfan Pathan and Masaba Gupta from different industries as ‘reflections of the brand’.

 
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Delhi Auto Expo 2012 Tickets Sold In Black

Posted by Carzy Team

Hat’s off, is what we all can say as the 11th Delhi Auto Expo tickets were sold in black just a day before the commencement of the show. Two persons who were selling the tickets in black outside Pragati Maidan were arrested on Tuesday.

This 11th edition of Auto Expo, which was held in Delhi’s Pragati Maidan confronted huge rush, more than what was expected and that led the authorities shut the ticket sales counter early, this resulted in selling of tickets in black.

 
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Hybrid & Electric Cars are to Set New Trends in Auto Sector

Posted by Carzy Team

Green is the latest In Thing, and even at the Auto Expo 2012 going on in New Delhi, it has become the In Thing in the real sense with the major automakers like Maruti Suzuki, Nissan, Hyundai Motor and Mahindra & Mahindra exhibiting electric and hybrid vehicles at the show which are going to be launched in the near future.

The automakers are aware that landing up these cars into the market would be a real tough job as they neither have any proper policy incentives nor any infrastructure support but this isn’t bothering their eager enthusiasm.

 
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Hungama’s Augmented Reality Effort in Form of Virtual Cheetah for Mahindra at Delhi Auto Expo

Posted by Carzy Team

It was virtual and very artistic, as the augmented reality campaign designed by Hungama Digital Media for Mahindra XUV500 took the auto show 2012 to an all new level and the launch of the campaign confronted the company’s Managing Director Mr. Anand Mahindra petting a virtual cheetah, who was sitting on the country’s most desirable SUV – XUV500.

The complete campaign wooed the visitors at the auto expo 2012 and people attending the show were actually able to interact with the Cheetah. This terrifically augmented reality campaign for homegrown auto giant Mahindra was a hit at the show and visitors at the show were required to stand at a marked area so that a big screen over the XUV500 showcases a virtual cheetah walking in and standing next to the visitor.

 
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After 2012 Auto Expo Mess, the 2014 Venue Expected To Shift From the City

Posted by Carzy Team

After so much mess and chaos at the ongoing 11th Delhi Auto Expo 2012, the next auto expo which is expected to be held in 2014 will confront a shift of venue in order to offer the exhibitors and visitors a better managed event with promising experience.

The 2012 Auto Show was basically mismanaged with poor infrastructure and this is the reason why organizers have decided to shift the venue of 2014 Auto Expo. Also the automotive show will be shifted to February and the first day will be strictly reserved only for the media while the special guests and VIPs will be entertained only on the second day of the expo.

 
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BMW Showcased Magazine App at Auto Expo 2012

Posted by Carzy Team

Now the BMW Magazine App is here in India to woo prospective customers after earning few great awards and being recently showcased at the ongoing Delhi Auto Expo 2012. Although, the Indian version of the app is expected to be launched in April 2012, the fine Magazine App from the German luxury auto behemoth is designed to render a comprehensive multimedia brand experience, which will absolutely be more nourishing than the ordinary print magazine. Not only it has got some great unexplored location details along with superb navigation system but the BMW Magazine App is completely engrafted with full on entertainment features such as games, videos etc with direct links to internet.

BMW Magazine App also offers you ‘Find the Pair’ game feature along with photo series, videos and sound files integrated into the layout. Also the app is inbuilt with a feature of locating your destination where you can tap, turn, tilt and swipe your way through a series of mixed zippy themes. Best part is that the users can conveniently download the BMW Magazine applications from their App Store.

 
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India’s First & Foremost Spectacular Sports Car – DC Design Avanti at Auto Expo 2012

Posted by Carzy Team

This time at the 11th Delhi Auto Expo 2012, India proved out that it stands undivided in terms of technology and innovations and it can too craft supercars that are exclusive and exquisite in the market. And the point came out clear and shining, when the DC Design Avanti was unveiled at the most prestigious auto show and marked the country’s beginning into being one of the world’s supercar creators.

Apart from other vehicles that were showcased by DC Design at the expo, it’s the model Avanti that is ready to soon enter the production phase and hitting the Indian shores for becoming country’s first home-grown sports supercar.

 
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Jaguar Uncovered Concepts C-X75 and C-X16 at 11th Delhi Auto Expo

Posted by Carzy Team

The British luxury car manufacturer, Jaguar outshined at the ongoing Delhi Auto Expo 2012 as it showcased its two terrific concepts C-X75 and C-X16 and the X Range from the brand is a finest respond to future productions. The present range of Jaguar that consists of XF, XJ and XK variants are already earning great response from across the world.

All-new concepts C-X75 and C-X16 from Jaguar exhibits the potentiality of auto brand in the phase of growing technology and its dedication towards the industry of bringing in such great concepts in the world. However, the company did not declare anything related to their production and pricing details or when these two vehicles will be ready to hit the roads.

 
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