Maruti Suzuki’s leadership in the Indian auto market is flourishing with time and now the automaker is aiming to gather volumes from the rural regions of the country. Betting big on remote areas, where the carmaker sells atleast one model of every three cars sold, it is planning more efforts to enhance the sales count. And till 2015-16, Maruti has a keen focus to make rural market contribute half of the company’s total sales.
The present situation of the market is sluggish and mostly all major auto giants are looking forward to new options. So to beat the flaws, in last three months India’s leading carmaker has unveiled 23 new retail outlets in few town and small hamlets.